Privacy Policy

Introduction

Angle Technology, Inc. ("Angle", "we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services.

Information We Collect

We collect information that you provide directly to us, including:

• Name and contact information
• Account credentials
• Payment information
• Communication preferences
• Any other information you choose to provide

How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our services
• Process transactions and send related information
• Send you technical notices and support messages
• Respond to your comments and questions
• Protect against fraudulent or illegal activity

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized or unlawful processing, accidental loss, destruction, or damage.

Our Shopify apps

Angle offers two apps for merchants on Shopify: Angle Loyalty Studio and Angle Experience Manager. When a merchant installs one of them, we process information about the merchant's customers on the merchant's behalf. The merchant is the controller of that information (the "business" under US state privacy laws), and Angle is its processor (the "service provider"). The merchant decides which features to turn on, and we use customer information only to provide those features.

What applies to both apps

• We encrypt all data at rest and in transit, and only staff who need customer information to provide the service can access it.
• We store and process this information in the United States.
• Customers can ask the merchant to access or delete their information. How each app handles those requests is described below.
• Customers and merchants can also contact us at privacy@anglehq.com.

Angle Loyalty Studio

Angle Loyalty Studio (listed on the Shopify App Store as "Angle: Loyalty Studio") runs a merchant's membership program on Shopify's native store credit: tiers, cashback, referrals and wallet passes.

What we use and why

• Name, email address and phone number to identify a member in the merchant's program, on their wallet pass and at the point of sale.
• Shopify customer tags the merchant sets, to decide who is eligible for the program and its tiers.
• Order information (order totals, refunds, dates and sales channel) to calculate qualifying spend, tier status and cashback.
• Store credit balance and transactions. We read and write Shopify's store credit ledger to issue, redeem and expire credit. Angle does not keep a balance of its own.
• Membership activity such as tier, enrollment date, referrals, wallet pass installation status, and offline purchases the merchant's staff record from receipts a customer submits.
• Wallet pass device IDs so Apple Wallet and Google Wallet can update a member's pass on their device.

Who helps us process it

• Google Cloud hosts the app and the database.
• Tinybird powers the merchant's analytics dashboard with customer and order records that carry IDs and amounts, not names or email addresses.
• Apple Wallet and Google Wallet create and update membership passes.
• Amazon Web Services sends support emails.
• Sentry receives error reports and records some merchant admin sessions.
• Klaviyo, when the merchant connects its own Klaviyo account. We send the member's email address, loyalty events and profile properties (such as tier, store credit balance and expiry, qualifying spend, spend toward the next tier, enrollment date and wallet pass status) to the merchant's account so the merchant can message its members.

How long we keep it

• We keep membership, store credit and order records for as long as the merchant runs its program, so balances, tiers and history stay correct.
• When a merchant uninstalls the app, we lose access to the store at once. We keep the records we already hold until the merchant asks us to delete them.

Access and deletion requests

Customers can ask the merchant to access or delete their information. The merchant sends the request to privacy@anglehq.com, and we handle it from there.

Angle Experience Manager

Angle Experience Manager runs Drops, which are limited product releases where customers enter a draw, and in-person events.

What we use and why

• Name so the merchant's staff can confirm the right person at in-store pickup and review entries for a Drop.
• Email address to send Drop and event messages: entry confirmation, whether the entrant was selected or not selected, how to claim, and pickup confirmation. Customers can unsubscribe from these messages.
• Postal address when a merchant limits an in-store Drop to local customers. We check the address against the merchant's rule. We also save the address to the customer's Shopify record without changing the customer's default address. For online Drops we ask only for a ZIP code. We do not store it; we keep only whether the customer is local.
• Order information (order number, amounts, sales channel, location and status) to confirm a selected entrant's purchase, to support pickup, and to measure event results. We link orders to customers with a one-way code, not the customer's Shopify ID.
• Event guest details that the merchant collects for an event, such as a guest's name, email address and, if the merchant turns it on, phone number.

How we protect it

• We add field-level encryption to customer names, email addresses, phone numbers and postal addresses in our database.

Who helps us process it

• Vercel hosts the app.
• Neon hosts the database.
• Resend sends email to entrants and guests.
• Google Address Validation checks an entrant's address for local-only Drops.
• Apple Wallet and Google Wallet create and update event and Drop passes.
• Sentry receives error reports. We turn off personal data collection and remove request contents before we send them.
• An AI assistant inside Angle Experience Manager helps merchant staff. It runs through Vercel's AI Gateway, which has no data retention and no model training. We replace customer email addresses and phone numbers with placeholders before the text reaches the AI model. A customer's name may be included.

How long we keep it

• We remove the identity details of a Drop entry 180 days after entry.
• We keep event guest details for as long as the merchant uses the app, unless the merchant asks us to delete them sooner.
• When a merchant uninstalls the app, Shopify asks us to delete that store's data 48 hours later, and we delete it automatically.

Access and deletion requests

Customers can ask the merchant to access or delete their information. The merchant's request reaches us through Shopify. We delete a customer's Drop entries and event guest details automatically when Shopify sends a deletion request, and we respond to access requests within 30 days.

Contact Us

If you have any questions about this Privacy Policy, please contact us at: privacy@anglehq.com