Angle / AI + machine learning

The Loyalty Layer for you and your agents.

Angle gives Shopify merchants a dependable AI and agentic enablement layer built on durable loyalty data, plus permissioned intelligence that reasons about one customer relationship at a time.

Explore the products

Customers

Tecovas
On
Jones Road
Stüssy
Silver Oak
Ruffwear
johnnie-O
Paula’s Choice Skincare
Denim Tears
Blueprint Bryan Johnson
MAC Collection
Cuvaison
Humm
BlackStrap
Work World
Decade
Brandlin Estate

Partners

ShopifyGoogleVercelOpenAIAnthropicAppleAWSGitHub

01 / Enablement layer

Angle Headless

AI & agentic enablement for Shopify

Angle turns durable loyalty data into an AI and agentic enablement layer for Shopify through managed metafields that extend customer, product, and related data models. Agent skills help merchants create bespoke front ends that read from a reliable loyalty source, while extended webhook payloads trigger workflows beyond the storefront.

Shopify objectsAngle-managed dataFront ends + workflows

02 / Intelligence layer

Angle Agentic

One-to-one retention intelligence

A permissioned, always-on observability layer that reasons about one customer relationship at a time and composes personalized retention offers within merchant constraints.

  1. 01Signal
  2. 02Decision
  3. 03Action
  4. 04Learning

03 / Experience layer

Angle Events

Physical events + guest scheduling

Angle helps merchants host physical brand events with storefront booking for locations, dates, and time slots. Guests can reserve a visit, include a plus-one, and receive an event pass by email.

Event + locationsStorefront bookingEmail pass + arrival